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The conclusion often is that more needs to be known about VCR usage in the home. With regard to the approaches taken by the commissioned authors, the most common one is to begin by summarizing what is known about some aspect of VCR usage, follow this by reporting of a small empirical research project undertaken by the authors, and conclude with observations about the research findings, extrapolating from the research to suggest a trend in the usage of this technology. Mark Levy has assembled 13 commissioned research papers on the introduction of videocassette recorders (VCRs) in the home market and the social usage of pre-recorded and blank videotapes. Vale, Captured on Videotape: Camcorders and the Personalization of Television.This book is one of a series of Sage Focus editions-a series devoted to a variety of social science topics, only a few of which are concerned with mass communication. Dobrow, The Rerun Ritual: Using VCRs to Re-View. Jordan, A Family Systems Approach to the Use of the VCR in the Home. Heintz, VCR Libraries: Opportunities for Parental Control.

Part III:The Relationship of VCRs to Individual Expression, Collective Identity, and Social Patterns.K.E. Straubhaar, Context, Social Class and VCRs: A World Comparison. Harris, VCRs and the Effects of Television: New Diversity or More of the Same? J.D. Baran, VCRs and People's Control of Their Leisure Time. Part II:The Relationship of VCRs to Theoretical Frameworks: Testing, Extending, or Maintaining Existing Media Theories.C.A.

Klopfenstein, Audience Measurement in the VCR Environment: An Examination of Ratings Methodologies. Litman, The Economics of the Prerecorded Videocassette Industry. Secunda, VCRs and Viewer Control Over Programming: An Historical Perspective. Part I:The Relationship of VCRs to Other Media Industries: Competition, Cooperation, and Confusion.E.